Patty Tanch
Product Designer
Work experience
Product Designer & Builder / Independent projects (@pattyteaa)
- Designed, tested and built Gift Maker (A Little Love For You), a digital gifting product with 100K+ overall usage; owned user flows, interaction and visual design, and React development.
- Iterated key interactions through usability testing, then tracked 1.8M+ page views, 400K+ unique visitors and a 30% bounce rate after launch.
- Designed and shipped a macOS to-do widget with 2,000+ downloads.
UX Designer / The Creative Solution
- Designed 3 client websites from discovery through high-fidelity design and developer handoff, partnering with PMs and engineers.
- Art-directed illustration and recreated product UI for Capy.ai's (YC F24) launch video.
UX Designer / UBC Applied Science
- Mapped journeys and audited content to frame navigation problems across a public brand site and intranet, balancing user, stakeholder and platform needs.
- Validated information architecture through tree testing, interviews and 8 iterations; shipped unit-first paths and cut intranet navigation from 11 items to 8.
Graphic Designer / UBC Applied Science
- Built a scalable library of 40+ reusable templates, maintained shared assets and reviewed 45+ design requests across 4+ faculty units for visual consistency.
Design Intern / UBC Continuing Professional Development
- Designed accessible, responsive eLearning courses for healthcare professionals in HTML, CSS, and JavaScript.
Selected projects
Designed, tested and built a digital gifting product with 100K+ overall usage and 400K+ unique visitors.
Designed a UBC food-sharing prototype to help students share nearby and waste less.